
Executive Courses in L&D - STRATD
Development and marketing of Brazil's first executive training in the T&D area.
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Audience
Managers in the Training and Development and Human Resources Area.
Responsabilities
Proposal of innovative solutions for the trail.
Creation of materials and tools for the trail
Full implementation of the LMS platform.
Tools used:
Canva / Da Vinci / LMS
Main Challenge
Creating a learning ecosystem for L&D professionals
This ecosystem should seek to:
Diversify the format of content - go beyond traditional classes.
Collaborative and active learning methods.
Interactive teaching methods
Solution Proposition
Creating the Scope of Diversified Activities + Selecting and Implementing the Appropriate LMS
Diverse visual language for video and presentation editing
Creation of Collaborative Activities - Learner Personas
Creation of Interactive Learning Guide
Creation of exclusive Behavioral Assessment Tool
Implementation of Tools such as Mentimeter, Kahoott and Padlet
Gallery




Design Process
This project required a deep understanding of the previously designed path to seek alternatives in content formats.
Research to select an LMS platform that met educational requirements for interactivity, as well as commercial and marketing issues for digital products.
Review the course structure to propose interactive activities.
Development of interactive activities and materials - idea and conception.
Redesign of presentations and videos for more eye-catching visual language formats.
Creation of courses on the platform.
Results
First class of BRIDGE - STRATD training successfully graduated in SEP/2024.
Márcio Landi Filho
Instructional Designer | Educational Project Manager
+55 11 91376-4456
